It is 1 year since we 1st went into lockdown. Who could have ever imagined we would be here, 1 year later, still unable to give our loved ones a hug.
Covid has hit many hard. From the extremities of friends and family passing away, through to business and livelihoods being destroyed almost overnight. The huge pressures facing frontline staff and emergency services have been extraordinary, and we can only begin to imagine what the long term effects could be for our children and those most vulnerable in society today. Time will tell.
1 industry close to many photographers which was hit hard was the wedding industry. Towards the end of 2020 it was reported that over 132,000 couples had postponed their weddings during the year, a loss of almost £5.3billion to the wedding sector. This is a fall of almost a 3rd since the year before.
It is fair to say that some of the wedding rules left some couples bemused, and I have heard that due to the huge backlog in some areas, it is now taking 4 years to get a wedding booked in the diary. What is supposed to be a fairytale event had, for some couples, turned into a nightmare.
However, there is light at the end of the tunnel. The vaccine rollout is well underway, and those special days which have been postponed and postponed are now starting to go ahead, albeit still in different circumstances.
1 such wedding was last weekend, which I was delighted to be asked to photograph. Natalie & Alan made the decision to have their
special day with their closest family around them. Well, I say around them, the Mother of the bride had facetimed in as she was unable to travel from abroad! It was amazing to see how families just adapt and still manage to be part of the special day. It was such a beautiful and intimate occasion, one that perhaps could have been lost had it been on a larger scale.
It has been a turbulent year for the industry and for couples desperate to tie the knot. They could do worse than follow Alan & Natalie's lead on making a fabulous occasion with beautiful memories in a very restricted environment.
According to Bride Magazine, the 2nd most popular 1st dance song of 2020 was "Rewrite the stars" by Zac Effron & Zendaya. It would seem that for many couples in love over the past year, it hasn't only been the stars they have had to rewrite.
Speak Soon
LP
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